Carbon Footprint IT Summit
26 & 27 November 2007
| Benchmarking Emerging Best Practices On The Design And Operation Of Energy Efficient, Environmentally Sustainable Data Centres |
Chair’s Opening Remarks And Pan Audience Warm Up Session
| 0845 |
Company IT Networks And Data Centres Are By Definition Incredibly Power Hungry And Represent The Most Significant Energy Consumer In Any Large Organisation. |
So, how should companies design, modify & operate data centres in a low carbon economy, without compromising power delivery to meet rapidly growing data processing demands?
Steve Gediking, Head of IT and Facilities, The Independent Police Complaints Commission
OPENING KEYNOTE PANEL SESSION
| 0900 |
Quantifying The Key Energy Efficiency Savings & Risk Management Benefits Associated With Holistically Designing And Operating Low Carbon Data Centres |
- Why the IT infrastructure and data centre energy crisis needs to be tackled today in the context of rapidly escalating data processing demands
- Spending money to save money, as well as maximising carbon reduction impact
- Presenting the credible scientific facts – comparing data centre and IT emissions with, for instance, aviation emissions
- Justifying the business case through demonstrating ROI on energy consumption savings
- Reviewing the business risks of NOT taking decisive action today on improving energy efficiency and carbon performance
- The role of government policy
- Should there, for example, be a central body involved in the planning of new data centres and/or corporate IT infrastructures?
- Will there be a future carbon tax imposed on inefficient companies?
John Carey, IT Director, Scottish Widows
Steve Bowden, CTO Green Computing, IBM
Finlay McLeod, Head of Data Centre Transformation, BT
Paul Cattrell, European Data Centre Manager, Unilever
Terry Walby, Director, Computacenter Services
| 0940 |
Questions & Discussion |
KEYNOTE PANEL SESSION 2
| 0950 |
Adopting A Broad, Multi-Dimensional Approach To Tackling The Data Centre Energy Crisis Across The Entire Life Cycle |
- Optimising data centre design to mitigate negative environmental impact
- Defining the strategic reference points within your IT and data centre networks to prioritise investment, attention and action
- Clarifying the terminologies
- Supply-side – data centre design and modification, power and cooling
- Demand side – IT networks, PC’s and technologies consuming power
- Examining the latest trends & transferable lessons on consolidating data centres, closing down inefficient hubs and recycling heat
Mark Popolano, CTO, Reed Elsevier
Chris Walker, CTO Saatchi & Saatchi Interactive
Peter Pedersen, CTO, Rank Group
Frank Tudor- Director of Supplier Relationship And Performance – The Department For Work And Pensions
Dan Sutherland- Founder- The Green Technology Initiative
| 1030 |
Questions & Discussion |
| 1040 |
Morning Coffee and Networking In The Exhibition Showcase Area |
| Presenting Leading Edge Thinking On Designing And Modifying Sustainable Data Centres Of The Future
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| 1110 |
Best Practice Strategies On Locating 21st Century Data Centres |
- Assessing the risks, costs and benefits across the entire spectrum of site location factors
- Benchmarking the cost performance ratios of different location criteria, both nationally and internationally including -
- Maximising the availability of green energy supply
- Minimising cooling requirements
- Optimising security
- Incorporating climate change factors including flood risk
- BT’s perspective on the best global locations for supplying sufficient, green power in a low carbon world
Finlay McLeod, Head of Data Centre Transformation, BT
| 1140 |
Questions & Discussion |
PAN AUDIENCE DISCUSSION
| 1150 |
Benchmarking Leading Edge Thinking On Designing Sustainable Data Centres Of The Future |
- Incorporating building and architectural design perspectives into the data centre design strategy
- Making the connection between the long life of a building against the relatively short life of server technologies
- Holistically engaging the different stakeholders and job functions on working together tackle the data centre energy crisis including
- IT directors, data-centre technical managers, facilities manager, architectural designers, site-locators, supply chain/sustainable procurement directors, energy efficiency managers, CSR related job functions and, of course, CEO’s
Focus Group Discussions Led By Paul Cattrell, European Data Centre Manager, Unilever & Andrew Bray, Head of Energy Services, Johnson Controls
| 1220 |
Networking Buffet Lunch Served In The Exhibitor Showcase Arena |
Lunch sponsored by:
| 1400 |
Examining Next Generation Technologies – What Will The Future Look Like? |
- Technologies are rapidly changing, so what are the next generation opportunities for reducing energy demand whilst increasing computer capability?
- Assessing the business benefits and pitfalls of virtualisation
Ciaran Flanagan, Head of Data Centres, Intel
| 1430 |
Questions & Discussion |
| 1440 |
Measuring The Carbon Footprints & Energy Efficiencies Of Different Server Technologies Operating In Diverse Building Environments |
- Recognising the key environmental factors when making strategic choices on server technologies
- Benchmarking carbon footprints and energy efficiency savings across different technologies with diverse capabilities
- How much can you run on different servers?
- How to review current server environments to find potential savings
Steve Bowden, CTO Green Computing, IBM
| 1510 |
Questions & Discussion |
| Reducing The Energy Consumption Of Existing Data Centres |
| 1520 |
Best Practice Lessons On Modifying Existing Data Centres Whilst Maintaining Data Processing System Resilience |
- Rating buildings and lighting as well as data server technologies in the absence of holistic energy efficiency standards
- Ensuring that you are actually using efficient technologies efficiently
- When should you modify or replace critical computer technologies?
- Examining new options for lighting data centres as well as powering them
Alex Rabbetts, Managing Director of Migration Solutions
| 1550 |
Questions & Discussion |
| 1600 |
Afternoon Refreshments Served In The Exhibition Showcase Arena |
CASE STUDY
| 1630 |
Fully Optimising Data Centre Operations Through Maximising The Utilisation Of Existing Resources and Technologies |
- Ensuring you optimise the use of existing technologies to keep them delivering results
- Examining innovative practices for maximising resource utilisation – including practices like packing electronic files onto file servers
Frank Tudor- Director of Supplier Relationship And Performance – The Department For Work And Pensions
| 1650 |
Questions & Discussion |
CASE STUDY
| 1700 |
Managing The Design and Modification Phases For Implementing New Technologies And Practices Into New Data Centre Facilities |
- Maintaining service availability for your internal and external customers
- Important lessons on reliably managing the switch over
- Design considerations; balancing the space, power, cooling conundrum
- Reducing the operational risk
Gareth Ash, Global Head of IT Service Delivery, Allen & Overy
| 1730 |
Questions & Discussion |
| 1740 |
Chair’s Closing Remarks & Close Of Day One |
| 1750 |
Networking Drinks Reception In The Exhibition Showcase Arena |
Top
| Optimising The Energy Efficiency & Environmental Performance Of Your Corporate IT Infrastructure |
| 0850 |
Chair’s Opening Remarks |
KEYNOTE PANEL SESSION
| 0900 |
Benchmarking Your IT Department’s Carbon & Energy Expenditure Footprint In The Absence Of Common Standards |
- Determining how green and/or efficient your IT network actually is in an environment where standards don’t exist
- Understanding how different departments can work together to drive forward real-world energy efficiencies and cost savings
- Working with your IT suppliers to reduce your carbon footprint and improve energy efficiencies
- Decreasing energy consumption to save money across your companies IT infrastructure
- Guaranteeing green energy supplies to power your IT infrastructure and data centre networks
Dave Carter. Head of Manchester Digital Development- Manchester City Council
Richard Barrington- Head of Government and Public Policy- Sun Microsystems
Angela Morrison, IT Director, J Sainsbury
| 0940 |
Questions & Discussion |
| 0950 |
Identifying Short-Term, Easy Wins To Fix Network Inefficiencies |
- Measuring energy consumption across the entire network
- Quantifying the costs of leaving PC’s on during the night
- Working with facilities management and HR to maximise impact across the entire organisation
- Working towards a standardised method for measuring energy consumption in different offices and buildings
Dinah McLeod, Head of Sustainability Practice, BT
| 1020 |
Questions & Discussion |
PAN AUDIENCE ROUND TABLE FOCUS GROUP SESSION
| 1030 |
How To Make The Nuances Of Your Energy Management Strategy Work To Make A Real Difference To Your Department’s Carbon Footprint |
Facilitated By Ricky Higgins, IT Director For Products and Markets, Lloyds TSB
Alec Bruce, EMEA Ecosolutions Champion, Hitachi Data Systems Limited
| 1100 |
Refreshments and Networking In The Exhibition Showcase Arena |
Sponsored By:
CASE STUDY
| 1130 |
Maximising Business Efficiencies Through Deploying Low Cost Technologies & Altering Employee Habits And Behaviours Across The Whole Organisation |
- Utilising The Latest Software Innovations including
- Evaluating the effectiveness of latest PC software innovations for reducing energy consumption
- Optimising the use of screen saver technologies; sleep, hibernation and auto-off strategies
- Changing Employee Behaviours And “Old World” Habits
- Successfully engaging and educating employees on changing their behaviours in favour of switching off PC’s and properly using “stand by” buttons on network hubs and computer technologies and turning off idle machines
- Power usage impact awareness communications- publish your Power Management Strategy
Peter Hambling, CIO, Lloyds of London
| 1200 |
Questions & Discussion |
| 1210 |
Networking Lunch Served In The Exhibition Showcase Arena |
TWO PRACTICAL CASE STUDIES
| 1330 |
Cohesively Pulling Together Energy Efficient Technologies Across The Entire IT Network |
- Selecting energy efficient IT equipment
- Reducing the energy demand of the IT network
- Using IT to improve deliver energy efficiency across an organisation
- Sustainable disposal of IT at end of life
Jamie Shaw, Environmental Engineer, Honda F1 Racing
Christopher Linfoot, IT Director, LDV Group
| 1400 |
Questions & Discussion |
| 1410 |
Maximising Cost Efficiency Savings Through Best Practice Operational Management Of IT Networks |
- Utilising virtualization to maximise the server efficiency
- Engaging employees across the entire organisation on using and procuring IT in a sustainable, cost & energy efficient way
Gary Hird, Technical Strategy Systems Manager, John Lewis Partnership
| 1440 |
Introduction to The Ecological Data Centre |
Geraint Davies Director nscglobal Ltd.
| 1520 |
Questions & Discussion |
| 1530 |
Afternoon Refreshments Served In The Exhibition Showcase Area |
Sponsored By:
| 1600 |
Evaluating The Business & Cost Efficiency Benefits Of Implementing Energy Smart Software & Switching To Lower Energy Flat Screen Technologies |
Bob Crooks- Head of Business Relationship Management & Sustainability, DEFRA
| 1630 |
Questions & Discussion |
| SUSTAINABLE PROCUREMENT OF IT |
| 1640 |
Collaborating With IT Suppliers On Sustainable Procurement – How To Get Started |
- Establishing an organisational stance
- Working with existing suppliers to leverage what you have and develop quick wins
- Collaborating with the procurement team
- Developing long term strategies
- Considering ways of working
Steve Gediking, Head of IT and Facilities, The Independent Police Complaints Commission
| 1720 |
Questions & Discussion |
| 1730 |
Chair’s Closing Remarks & Close Of Conference |
Top
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| First Carbon Footprint IT Summit Announced . . More |

Angela Morrison, IT Director, Sainsbury's
Chris Walker, CTO, Saatchi & Saatchi Interactive
Finlay McLeod, Head of Data Centre Transformation, BT
Mark Popolano, CTO, Reed Elsevier
Paul Cattrell, European Data Centre Manager, Unilever
Ciaran Flanagan, Head of Data Centres, Intel
John Carey, IT Director, Scottish Widows
Steve Bowden, CTO Green Computing, IBM
Frank Tudor, Director of Supplier Relationship and Performance, Department of Work and Pensions
Dave Carter, Head of Digital Development, Manchester City Council
Richard Barrington, Head of Government and Public Policy, Sun Microsystems
Jonathan Clark, Head Of Business Design, British Energy
Ricky Higgins, IT Director For Products and Markets, Lloyds TSB
Peter Hambling, CIO, Lloyds of London
Jamie Shaw, Environmental Engineer, Honda F1 Racing
Gary Hird, Technical Strategy Systems Manager, John Lewis Partnership
Bob Crook, Head of Business Relationship Management & Sustainability, DEFRA
Dan Sutherland, Founder, Green Technology Initiative
Peter Pedersen, CIO, Rank Group
Christopher Linfoot, IT Director, LDV Group
Paul Cattrell, European Data Centre Manager, Unilever
Ricky Higgins, IT Director for Products and Markets, Lloyds TSB
Jonathan Clark, Head of Business Design, British Energy
Steve Gediking, Head of IT and Facilities, The Independent Police Complaints Commission
Terry Walby, Director, Datacentre and Storage Solutions, Computacenter Services
Andrew Bray, Head of Energy Services, Johnson Controls
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